The Pressure Sensitive Adhesives (PSA)
Market was valued at USD 7.87 billion in 2015 and is projected
to reach USD 11.22 billion by 2021, at a
CAGR of 6.1% between 2016 and 2021. The increasing demand for PSAs from
varied end-use industries, such as
packaging, automotive & transportation, and electronics, electrical &
telecommunication is driving the growth of the PSA market. Increasing applicability of PSAs in tapes
and labels and the ability of PSAs to dampen vibration and inhibit corrosion
are additional factors propelling the demand for PSAs among varied end-use
industries.
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The report analyzes the key growth strategies adopted by
market players between 2011 and 2016. Henkel AG & Co. KGaA (Germany), 3M
Company (U.S.), The Dow Chemical Company (U.S.), Avery Dennison (U.S.), Ashland
Inc. (U.S.), and H.B. Fuller (U.S.) are leading players in the PSA market.
The Dow Chemical Company operates its PSA business under its
infrastructure solutions segment. The company launched Robond L95D, a pressure
sensitive aqueous solution for medical and specialty tapes in March 2011. In
November 2012, the company invested in a new lab-scale equipment to accelerate technological
developments in the PSA market.
Growth in this market is mainly attributed to the increasing
demand for PSAs from varied end-use industries such as packaging, automotive
& transportation, and electronics, electrical and telecommunication. Properties
such as high tack and resistance to peel & sheer are responsible for the
extensive use of PSA labels. PSA tapes are also widely used across varied
end-use industries, owing to their ability to dampen vibrations and inhibit
corrosion as well as provide superior bonding and enhance aesthetical properties
of products.
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The labels segment is the fastest-growing application segment
of the PSA market, in terms of volume and value. This is due to increasing usage
of labels in the packaging, medical & healthcare, and automotive &
transportation end-use industries. Electronics, electrical &
telecommunication is the fastest-growing end-use industry, in terms of volume
and value. This is due to the increasing applicability of PSAs in integrated
circuits, electronic components, and insulating tapes.
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